A New Year’s Note

Hard to believe this is our last note of the year – and what a year it has been.

We all witnessed our industry get knocked down harder than most. What might have been surprising to outsiders who didn’t know how stubborn, resourceful and relentless we are – but surprising to none who know us – we came up swinging. And even though I know it isn’t over yet, I love watching us prove how much fight we have left.

Not one for the gratuitous or the sentimental, but just wanted you to know how much it has meant to me and our team to have battled this year alongside this community – and really looking forward to the moment it turns into a victory lap.

In the spirit of 2021 being better than whatever expletive you choose to describe this one, here is a little musical note from our team to yours.

And to close this little end of year note out with a bright spot, looks like some of us – driven by primarily fast casual – saw a nice little holiday bump last week. I know improvement is all relative, but happy to be ending the year with a little glimmer of holiday-induced sales rebound.

Wishing you all a wonderful New Year and can’t wait to see you next week when 2020 is in the rear view.

Stay safe,
Bo

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